Cory Talks Empathetic Design at Supercon

In November, Supplyframe hosted the 2017 Hackaday Superconference at their Design Lab in Pasadena, drawing hackers by the hundreds from across the globe.  As one of the event's many captivating speakers, Cory had the opportunity to shine a spotlight on a part of the hardware and technology development process that often get's overlooked: the power of aesthetics.  

 photo: hackaday.com

photo: hackaday.com

He discussed the value of thinking not only about how a product looks in terms of function, but in terms of how it makes users feel; a powerful shift in perspective that many top brands have used to their advantage throughout history, and one that drives our design process here in the studio everyday.

 photot: hackaday.com

photot: hackaday.com

Read more, or watch the complete talk for yourself here.

Cory Grosser